Rusty passes the baton.
Since 1985 Rusty has been established as one of the most well known and respected shapers of all time. This global brand is known for their classic shapes and performance innovation.
Rusty came to us wanting to establish his son, Clint Preisendorfer as the leader he is in the brand and the next in line to cary on the legacy.
We were also able to create 5 product videos, highlighting the key features of each board from Clint’s perspective.
Growing up in San Diego and surfing, this project is close to our hearts as the brand represents much of the culture and spirit of home.